Raju Mukherjee Htc on thursday annouced its latest Htc rezound phone offers several features, most notably a collaboration between musician Doctor Dre and the famous record producer Jimmy Iovine's Beats Audio.
While HTC Sensation XL with Beats Audio is already available, in Europe and Asia, but this is first time that the first U.S. phone to run with Beats Audio.
Current phone will Be running a Android's 2.3 Gingerbread O.S, as per company source it is "Ice Cream "Sandwich" ready for upgrade in first quter of 2012
HTC Rezound will have a price tag of US$299 available online,which include Verizon contract, It was among the best buy list in Verizon stores (NYSE: BBY) on 14.th of november the children's day.
HTC did not respond to our request for further comment.
HTC in August announced the partnership between Beats Audio and since then they are working together on this project for an enhance experience for the smartphone world of audio .Beat branded headphones cost as much as 180 dollars included free of charge with the handset, with smartphone market continues to go for the music-focused crowd,the current partnership could be a breakthrough in the smartphone market. With the current headphone included would help to cash in the market with a lead over other branded smartphone in the market with a extra feature
With a enhanced 4.3 inch 720 HD touch display, dual-core processor, camera with low light sensor for better picture, another option is to record and also play back recorded video in slow motion which may draw additional customer
Capable to run on Verizon's 4G LTE network, although outside of tech-savvy consumers, 4G hasn't necessarily proven to be alluring enough to draw consumers away from competition.
"I don't think the average consumer has any idea of the difference between 4G HSPA+ and 4G LTE. So really, on that front, this handset will just be competing in the stores with all of the other 4G-labeled handsets," said Morelli.
Standing Out From the Crowd
As smartphone use becomes more popular -- many research companies, such as Gartner (NYSE: IT) and IDC, project around a 55 percent growth in smartphone sales from 2010 to 2011 -- HTC and other handset makers are constantly competing to differentiate themselves from the crowd.
"HTC is looking to differentiate. We're reaching the point in the market, especially in the U.S., where there needs to be some kind of singularity when you release a phone, because it's gotten to be almost an arms race," Nick Dillon, analyst at Ovum, told TechNewsWorld.
One way Android phones previously tried to distinguish themselves were through the large screens. Customers responded well and Samsung followed suit, (unlike Apple's (Nasdaq: AAPL) iPhone, the screen size on which hasn't changed), but it seems screen size has reached its upper limits.
"There's a limit on how big you can make the screen without turning it into a tablet. When you can't fit it in your hands or pockets, there's kind of a diminishing utility there. Now, what we're seeing with the Rezound, is keeping it around 4.7 inches or so and increasing the pixels on the screen, trying to cram more and more in there," said Dillon.
The Rezound has its distinguishing features, such as the Beats audio experience and supposed enhanced imaging capabilities, but now there are so many Android phones on the market it's tough to see the Rezound as making a significant splash.
"Consumers have been so saturated in Android marketing that one more Android smartphone does not make a difference in and of itself," said Morel